If you own your own website, and have a brand associated with that name then it can be a messy business. With so many different countries having their own suffix, you find yourself in a position where suddenly it’s no longer just “.com”, but also “.net” “.co.uk” “.co.nz” and the list just goes on and on.

In Australia right now it's Fraud Fortnight 2008 which is a campaign of awareness focusing on scams that can deceive and seduce you. Personally I think we could all do with some more seduction, unless of course we are being scammed.

If you want to avoid being scammed, but feel you aren't sure of all the warning signs, then I highly suggest you check out the Little black book of scams.

This is a publication written by the ACCC (Australian Competition and Consumer Commission), and whilst it is written specifically for their Australian audience, it relates to all of us as these scams are global.